🇮🇹 Italy · Luxury cars
Ferrari100IntegrityBVBenedetto VignaCEO, 2021–, FerrariPromisedsales and profit by 2026≤EUR 6.7bn; EUR 2.5–2.7bn16 June 2022↗
🇮🇹 Italy · Luxury carsFerrari100IntegrityBVBenedetto VignaCEO, 2021–, FerrariKeptsales and profit by 2026≤EUR 6.7bn; EUR 2.5–2.7bnEUR 7.1bn; EUR 2.8bn10 February 2026↗
🇮🇹 Italy · Luxury carsFerrari100IntegrityBVBenedetto VignaCEO, 2021–, Ferrari
Will Benedetto Vigna keep his new promise for Ferrari?
The new promiseAt least EUR 2.97bn profit before depreciation in 2026, about 39 euros on every 100 sold.
Max Noble Odds: 75% chance he keeps it. They move with every call. Against the odds you win more, and lose more.
The small print, in plain words
- He promised
- Up to EUR 6.7bn in sales and EUR 2.5–2.7bn profit before depreciation, by 2026.
- He got
- EUR 7.1bn in sales and EUR 2.8bn profit in 2025, a year early.
- Why, says the company
- Fewer cars than demand, richer models and more personalisation.
- How bad
- Nothing: the promise was beaten a year early.
Read the promise ↗︎Ferrari Capital Markets Day release (SEC 6-K), 16 Jun 2022Read the result ↗︎Ferrari FY 2025 results press release, 10 Feb 2026Read the new promise ↗︎Ferrari Q2 2026 results (SEC 6-K), 2026 guidance raised, 30 Jul 2026