CEO Storm Watch · The Power Game by Max Noble1 promise checked
Søren Krogh Knudsen
CEO & President, Columbus. Every promise checked, with both dates and the source.
The record
What was promised. What was delivered.
Columbus · CEO & President
Promised8–10 kroner profit on every 100 kroner sold · Profit margin, 202612 March 2026
BrokenAbout 6 kroner22 October 2026
The promise: Annual Report 2025, ann. 12/2026, outlookThe result: Company announcement 65/2026, p. 1The full card →
4 more settled promises before this leader enters the ranking. Every source was opened before publishing; a reply from the company is added with its date. Right of reply.